Coca Cola and the Nigerian culture
Coca cola, a drink for many. There’s nothing funny about this picture, but some things surrounding it makes me laugh. The creativity, the clothe and the COKE.
It just brings a sense of nostalgia of being a Nigerian kid, the “face your book ” song, the baggy clothes and the “go and get me minerals” when there’s a visitor.
‘Minerals’ the general name for every soft drink, and if our parents don’t want to call it ‘minerals’ or soft drink. If Coke is what comes to your mind, you need to get the ‘Ajepako’ form.
Apparently, coke has established itself as an integral part of the Nigerian culture and history. It is evident in our Birthday pictures where bottles of coke shares a stage with our cakes.
If a poll is to be taken 80% of Nigerians from ages 0-15(by my speculation) have bottles of coke on display on their birthday pictures.
Years have gone by since the first sale of the drink in Nigeria, but we still can’t shake the drink away from us. For me, it’ll continue to attach itself to our country’s culture DNA.
That being said, this is Mojèrè Shinaayomi J.A is a poet, tourist, model, coke addict and a radical advocate of African culture.
He bags a bachelor degree in English and Literary Studies from the prestigious University of Ibadan.
Born in the ancient Oyo town, he is deeply rooted in the Yoruba traditions, values, norms and cultures.
He is currently engaged in two big projects viz. Revitalizing Arts and Cultures in Africa and A Fearless Pursuit for an Endorsement from Coca Cola bottling company.
Mojèrè is a pragmatic dream chaser who believes that his insanity would someday become sanity as he expresses himself by showing the world befitting photoshoots that document Coke story.
Kindly help promote his dream by sharing this post.